Per-Diem Staffing

In my capacity, I crafted an email targeting per diem nursing facilities to communicate Gale's unique offering of per-diem staffing. The email was specifically tailored to inform facility leads that Gale provides access to a pool of clinicians on a per-diem basis, distinguishing it from the common perception of fixed contracts with staffing agencies.

Key Elements:

1. Clarity of Offering: The email focused on clearly communicating Gale's per-diem staffing model, dispelling the assumption of fixed contracts and emphasizing the flexibility of accessing clinicians as needed.
2. Benefits Highlighted: The email highlighted the advantages of choosing Gale, emphasizing the convenience and flexibility that per-diem staffing brings to nursing facilities.
3. Target Audience: The communication was directed to facility leads, ensuring that decision-makers were informed about Gale's unique staffing approach.

Outcome:

The email successfully conveyed Gale's distinctive per-diem staffing offering to nursing facilities, providing facility leads with clear information about the benefits and flexibility available through Gale's clinician pool on an as-needed basis.